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ifp3 Newsletter, September 2008

 

October Photo Contest Winners:
Please join us in congratulating the individuals shown below for their great work and for winning the ifp3 October Photo Contest. The theme was Summer.
winners 10-2008
Congratulations to our October 2008 Winners!
To view larger images and the winners websites, Please Click Here

CLICK TO VIEW THE CURRENT PHOTO CONTEST ENTRIES AND ARCHIVES

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ifp3 News
by ifp3 staff

We are happy to include the first article contribution (just below) from an ifp3 website owner. Paul Collins will receive lots of cool stuff for his submission which you can read about here.

Last month was really busy for our programmers as they continue to work on the new features mentioned in our last newsletter and this month is no different. We are getting close and you will receive an email as soon as the become available.

Our October photo contest was a huge success and picking the winners was harder than ever. Everyone who submitted photos is to be commended for their great work!


Decisions...Decisions...Decisions...
by Paul Collins
Which camera and lens should I be using at this particular moment in time? Which will provide the BEST image to communicate what I feel should be captured at that moment in time. Where will I plan to be when I shoot the image?
Read the full article


Copyright Paul Collins

 

SEO- Top Questions from Support
by ifp3 staff

One We receive many questions about the confusing and mruky world that is SEO. In this article we will provide some of the top questions our support team receives about SEO and our answers...
Read the full article

 

Become a Contributor to the ifp3 Newsletter!
by Carmen Shelton

Our contributors are regular people, just like you, who have knowledge and passion on a particular subject and enjoy writing about it. We are looking for fresh content about the latest photography trends, stories from the field, or advice from professionals that can help other photographers.
Read the full article

November Photo Contest
ifp3 is proud to announce our next photo contest to highlight our clients' work. Each month, there will be a new theme. This month's theme is "Creepy Crawlies: Insects and Arachnids"
Click here for Full Contest Details


Featured ifp3 Sites:

onpoint.co.nz

ForeverImages.ifp3.com

wilsoncamera.com

 

 

 

 

 

 

 

 

 

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Full Length Articles...

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Decisions...Decisions...Decisions....
by Paul Collins

Which camera and lens should I be using at this particular moment in time? Which will provide the BEST image to communicate what I feel should be captured at that moment in time. Where will I plan to be when I shoot the image?

When I shoot a University of South Carolina football game I work in concert with my photographer 'teammate', CJ Driggers. This makes life so much better not only for me but more importantly for those viewing the Photo Galleries that we produce. How so and why, you may wonder. Have you ever noticed how large the football field is? Especially at Williams-Brice matters are made more difficult because NO ONE is allowed behind the end zones to shoot or to stand around (in our way).

Copyright Paul Collins

However, I digressed. The beauty of working with another photographer is that we each have a different angle on the action. You would be amazed how often, even with the best of planning and scheming to avoid it, someone gets directly between the camera and the action. That someone could be, but is not limited to, one of the many officials (Side Judge, Back Judge, Umpire, Referee, etc.), Network people (Red Cap - communicates to Ref's when TV is on/off, Instant Replay (IR) people, sideline reporters for radio and TV, and many others), law enforcement people, the chain gang, ball boys, etc. Even the coaches and players can block the action from your view if the action is down the near sideline and you have the wrong angle. If you are on the twenty yard line and the play is at the other end of the field, you will NOT get the picture that you so desperately want.

As anyone who knows football can attest, sometimes the action is in your area of the field and quickly it can move to the other end and side of the field. So CJ and I will diversify, or divide and, hopefully, conquer. If we're on the same end of the field, we are usually on different sides. If one is behind the end zone, say in the corner of the end zone, if at Williams-Brice since we can't get 'behind' the end zone there, the other one is probably out around the 15 or 20 yard-line.

With the crush of photographers, we often have to shoot from our knees and someone is behind us shooting over us. This is really not a bad scenario as I personally like the angle when I am low and shooting 'up' at the players. However, your line-of-sight can sometimes be limited, especially when the action moves to the other side of the field.

At this time, I won't go into many of the specifics on the different lenses and camera combination's but merely mention a few high points. One of the problems that cause a photographer great concern is having a 'dust particle' on the camera's sensor. The good way to help minimize the chances of this occurring is to be very careful whenever you are changing a lens. Lens changing should be minimized and when done, the environment should be as dust-free as possible. Yeah, you can even be a bit fanatic about it. A good rule is if it is windy and dusty, do NOT change lenses. It is worth noting, as I am asked this question too frequently to ignore it, NEVER use one of those handy aerosol cans of compressed air to attempt to clean your sensor. The air dispensed is NOT pure and clean.

Having something on the sensor, is of more concern than having something on the lens or the filter that is helping to protect the lens from being scratched. Lenses, especially telephoto ones, are amazing. You have probably noticed photographers shooting through the 'screen' at a baseball of softball game, and in most cases, when you view the image you would never even realize that there was a screen between the camera and the subject.

So in a game situation, I would generally have three cameras with me and the lenses are already mounted on them so, in effect, the cameras are impervious to dust particles. Basically, one camera has the long telephoto lens mounted and is supported with a monopod (as the camera and lens weigh almost 15 pounds), the 2nd camera will usually have a medium range zoom lens on it (for shots in the Red Zone, for instance), and the 3rd camera will have a wide angle lens (maybe a 16-35mm) for a shot of the stadium, close in shots of cheerleaders, players, coaches, fans, the band, etc.

Copyright Paul Collins

Although I would 'generally' have three cameras with me, this would NOT apply to shooting in the rain. Briefly, shooting in the rain is a story in itself but suffice it to say, keeping up with one or two cameras in those conditions (and all the other gear) will usually max me out. The beauty of having the three cameras is that you can quickly, almost instantly, change cameras and capture an entirely different shot. But another 'decision' regards the weather and how the weather will impact your ability to shoot the game.

Copyright Paul CollinsBy the way, the new $35.6 million baseball stadium is nearing completion and will be a fantastic facility to either view a ballgame or more importantly (?) for photographer's to shoot the game. The first game is set for February 20, 2009 against Duquesne.

And, yes, you can guess wrong and wish you had your super telephoto when the touchdown was in the far corner or you can be glad that you did NOT use that telephoto when the pass was caught a few feet in front of you. You ought to hear the photographers guessing what play is going to be run from the two (or five or whatever) yard line! Then again, if we knew whether the play was going to be a run or a pass and to where and to whom, the odds are that the defense would know as well.

This is an entry from Paul's photo blog. http://paul.gamecockcentral.com/ 
My blog is about 'life from an action photographer's perspective in the Southeastern Conference' and content varies from entry to entry.

You can also visit Paul's ifp3 website at paulcollinsimages.com

 

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SEO- Top Questions from Support
by ifp3 staff

Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via "natural" ("organic" or "algorithmic") search results. Usually, the earlier a site is presented in the search results, or the higher it "ranks," the more searchers will visit that site. SEO can also target different kinds of search, including image search, local search, and industry-specific vertical search engines. For more information see: http://en.wikipedia.org/wiki/Search_engine_optimization

Here at ifp3, we receive many questions about how SEO works overall as well as how SEO works within an ifp3 site. This article will provide an introduction to SEO as well as answers to the most commonly asked SEO questions.

SINCE MY IFP3 SITE IS FLASH, CAN IT BE INDEXED BY THE SEARCH ENGINES?
The quick answer is - not too much. All Flash sites suffer from the same difficulty of being indexed by search engines due to the Flash technology. Your ifp3 website can be indexed on the enter page and the page that holds your main site content. We give you the tools to maintain your metadata and also a feature we call ISEO that enables the search engines to index all your images, keywords, and captions. The good news is that we are about to release new code that enables the search engines to index deep into your site which will make ifp3 one of the only Flash websites that enables search engines to do this.

HOW LONG DOES IT TAKE FOR THE SEARCH ENGINES TO INDEX MY SITE?
It takes search engines about 45-90 days to index a new website. If you follow all the SEO tips that we provide in ifp3 you have a better chance of getting a better index ranking, but there is nothing you can do to speed up the process as this is up to the search engines and not us.

WILL SEO ALLOW ME TO COMPETE WITH THE LARGE STOCK HOUSES?
Competing with the large stock houses is a tall order and depends on your ability to name and keyword your photos and website effectively for the market you are trying to reach. The large stock houses also spend thousands ro millions on internet advertising to reach their customers adn this alone makes it hard for any smaller company to compete with them. Search traffic will be directed to your site based on many factors, mainly how high you can get in the SEO rankings and mroe importantly, how much advertising you do.

HOW DO I SET UP SEO ON MY SITE?
1. In your admin, press "Settings", then "Click to Manage SEO".
2. Click "More" to Manage your SEO. This will take you to a section where you can add keywords and descriptions for your website. When complete, please click "Submit your SEO" settings
3. In the next section "Turn on Image Search Engine Optimizing (ISEO)" you will need to click "Yes" and then submit.
4. You should then "Submit your site to Search Engines" There are links in the Admin that you can use to submit your ifp3 website to the top 3 search engines.

I PLAN TO APPLY MY OWN DOMAIN NAME, SHOULD I SUBMIT MY WEBSITE TO BE INDEXED BEFORE OR AFTER?
If you plan to use your own domain name, you should apply that name before submitting your site to be indexed.

WHY DOESN'T MY SITE SHOW UP ON SEARCH ENGINES?
The reason your site does not come up is that it has not yet been indexed. While the search engines will eventually find your site, you can speed up the process by submitting your site for indexing. You should log into your admin and enter metadata for your site. Once the info has been entered, you can submit your site to Google and other for indexing. After that, it takes search engines about 45-90 days to index a new website. Instructions for setting up SEO are two questions above.


THERE ARE MANY FACTORS INVOLVED IN SEO:
One is time based. After a search engine indexes a site (usually within 45 to 90 days) if all the keywording is done well it will likely take many months, if not a year or so to get onto the first pages of a search, if at all. You have to realize that all the sites on the first page(s) of a search want to stay there and your site will only take their place if the search engine thinks your content is more relevant and/or you have more reciprocal links than the competition.

Another is how a search engine indexes all websites. In the case of Google for instance they like to see lots of links coming from other sites to you so they feel good that you are a resource they want to move to the top of their listings.

Another issue is how competitive the market is and if your competition is spending the money to get SEO specialists working to push their listings up to the top.

Another is the vastness of results in a search. At the time of this writing the term "Colorado Springs wedding photographer" Google has 398,000 listings. From this you can see just how competitive a search term or phrase can be even if you are specific. If you want to get to the first page of results you have 398,000 other photographers you will have to compete with.

There are so many factors in moving up the search engine ladders. What we suggest to most site owners, especially in the first year, is that you need to do a good deal of outside marketing beyond just putting up a website and putting some meta data behind it.

If you are serious about getting people to the site, especially in the beginning we would highly suggest Pay Per Click advertising (PPC). Google and Yahoo are the main players in PPC. They are the little text ads that show up when you type in a search term into either search engine. These ads are the ones that say "Sponsored Listings". For example there are 10 or so of these ads in Google when you type in the term "Colorado Springs wedding photographer".

The meta data and text on a page are only a small piece now in getting a website to the top of the listings. We offer the ability for our clients to do this because we understand it still is important and want to give our clients control over this element. But to truly get the most out of a website today you'll need to market your site heavily as your one stop catalog on everything a person would need to know about your business. And luckily your ifp3 site can do a good deal more than be just a great looking catalog since customers can view an online portfolio, proofing, purchases, etc...

DOES GOOGLE ANALYTICS WORK WITH MY SITE?
Currently the Google Analytics addition to your site is limited. It will count visitors to your site but not hits on galleries or images. Once entered, the Google Analytics code can take up to a week for Google to recognize it. We are currently working on a new feature set that will enable you to use much more of what Google Analytics has to offer.

ARE PRIVATE GALLERIES AND IMAGES SEARCHABLE BY SEARCH ENGINES?
Private Galleries and the images they contain are not indexed or searchable by the search engines.

I HAVE MADE CHANGES TO MY SITE, SHOULD I RESUBMIT TO THE SEARCH ENGINES?
Search Engines update their index on a regular basis, so it is not necessary to resubmit your website multiple times. Multiple submissions may actually slow the process.


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November Photo Contest

The November contest is now open, the theme is: Creepy Crawlies: Insects and Arachnids.    That's right, bugs and spiders are the theme of the month. Enter your best Creepy Crawly shot and go for the prize money! We will be accepting submissions through the 21st of this month. To enter, just click the "Monthly Contest" Link in the "Your Account" area in your ifp3 admin. A panel of judges will review all submitted photos and a winner will be announced in our next newsletter. Thanks for your support of this contest and GOOD LUCK to all of you!!

Prizes:
All winning submissions will have their winning photo and a link to their website announced on the ifp3 website and published in the next newsletter.
- 1st Place wins a $100 Amazon gift card
- 2nd & 3rd Place each win a $50 Amazon gift card
- 4th and 5th Place honorable mention will each receive 1 free month of ifp3 subscription

How to win!!!
- Register to win by uploading an image in your ifp3 admin. Go to "Your Account" and then "Monthly Contest"

Details:
- Contest Dates: Begins when the current newsletter is received and closes on the 21st day of the contest month.
- Winners will be selected during the first week of the following month and will be notified within two weeks by email.  Winners will also be featured in the following newsletter and on the ifp3 website.
- One entry per person per month.
- Contest is limited to subscribers, free trials are not eligible.
- This contest is subject to all federal, state, and local laws and regulations. Void where prohibited.
- ifp3 reserves the right to eliminate any entry for any reason that is deemed to violate the spirit of these rules to give everyone that entered a fair chance of winning a prize.

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Become a Contributor to the ifp3 Newsletter
by Carmen Shelton


Our contributors are regular people, just like you, who have knowledge and passion on a particular subject and enjoy writing about it. We are looking for fresh content about the latest photography trends, stories from the field, or advice from professionals that can help other photographers.

There are many advantages to contributing articles to ifp3:

Get noticed! If you'd like to increase your traffic and share your website and images with thousands of other photographers worldwide, then we want to hear from you!

Site Links - On every article you submit, you will have back links to your website. In addition, you have the option to provide a brief bio, your photo or logo, and/or contact email at the end of your article in our newsletter.

Homepage Publicity - When you submit an article, your site will be added to the Featured Sites section on the ifp3 homepage. Like most home pages, ours is well ranked which clearly benefits you in terms of back link power. You just can't buy this type of exposure.

Free stuff! - If we choose to include your article in an ifp3 newsletter, you will receive 2 free months on your ifp3 subscription.


Ready to get started?

We are looking for writers to bring a unique perspective to the table with relevant and valuable material. Whether it is a story on travel, event, stock, wedding photography; or technical or marketing tips; or your opinions on industry trends, we are looking for information that will be valuable to our readers.

We've made the process as simple as possible. To be included, articles must contain at least 500 words. Email your article and any applicable images to news@ifp3.com. We prefer a Word .doc, or an email with embedded photos.

Submitted articles may be edited for professionalism, length, accuracy, and clarity. Final decision on if an article will be published or not will be at the discretion of ifp3 management.

By submitting an article, you are not obligated to continuously provide material. We welcome any contributions ad hoc or regular contributions.

Please contact us at news@ifp3.com for additional information.

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